Thursday, February 20, 2014
The end of an era...
Over the last few months I've learned some very hard lessons. And, all of these lessons have led me to the same decision: as of February 28, 2014, Modern June will be taking it's last custom orders.
By the middle of last month, I knew that the time for a change had arrived. A number of issues were coming to a head: a slow January, financial difficulties, and poor planning. I realized that I couldn't reach every goal I had from Modern June at once, no matter how hard I worked towards them. Money and time only stretch so far.
So, I did what most businesses do when things slow down and immediately downsized. Let me tell you, it felt like hell letting some of my Junies go. I felt like a failure. I felt that I couldn't meet my goals. I couldn't grow my business, take care of my people, make a profit, and be everything to everyone.
One week later, I found myself dealing with a family emergency. And in that moment, all of my Modern June concerns paled by comparison. Out of respect for those I love most, I won't go into the details, I will simply say that my priorities became very clear, very quickly.
Now, after spending the last 3-4 weeks away from the studio I can see things more clearly. I have had way too much on my plate for years. The changes I seek aren't failures, they are growth. Over the past few years, there are so many creative ventures that I've had to put on hold while managing the day-to-day flow of custom work. And, even with a very talented team of Junies, it still took all of my focus just to manage custom work and stock products.
When one door closes, another one opens, right? Right!! So what's next from Modern June? Moving forward Modern June, the Oilcloth Addict will be offering a smaller range of stock items and focusing more on DIY.
I've been busy constructing a new ModernJune.com where Modern June goods will nestle up with Oilcloth Addict's fabrics. I've been designing new fabric patterns for Spoonflower. And most excitingly, I'll be promoting my upcoming book At Home with Modern June, which releases in less than a month. So, I have a lot of fun in store for us all!
I'm very thankful for my team, I am grateful that I got to know you and work with you all! Thank you so much for your support over the last 8 years--I couldn't have done it with out each and everyone of you.
Here's to the future!! Cheers!